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Getting Clients the Frugal Way
Since reading Heather Jacobson’s Making Dollars Out of Cents: 101 Tips for the Frugal Marketer I have been fascinated with the prospect of marketing my business inexpensively.
I am a member of Paperback Swap. Paperback Swap allows you to trade your books with its extensive membership. For each book you send to […]
Cold Beginnings on Cold Calling
By: Dale Noles
“Cold Calling.” Those two little words strike fear and anxiety in most people. One might wonder why that it is the case. Is it related to speaking with someone that they do not know? Potentially. Is it “phone-a-phobia”? Not likely. You would probably spend countless hours on the phone with an old friend […]
Branding Your VA Practice
by: Dale Noles
Branding is making a business identity that is cohesive with what a business does, what the business is and who their target market is. To have an effective brand, market research should be done to get the best possible picture of a business’s target market.
To get an effective brand some minimum vital characteristics […]
kO′ch VA adj. 1. a highly specialized and niched virtual
assistant who is in tune with their coaching clients and customizes solutions based upon their individual needs and goals 2. differs from a general virtual assistant as they only partner with members of the coaching industry [syn: 




