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66 Tips for Writing Copy That Sells

Becki Noles
Posted in January 26th, 2006
Published in Writing

Compiled from my numerous articles and reports on copywriting, the following 66 tips will help you write copy that builds awareness, generates leads and increases sales.

To plan your project, answer these basic questions:
1. What is the piece?
2. What is the subject?
3. Who is the audience?
4. What is the purpose?
5. How will the piece be used?
To […]

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301 Redirect - The SEO Way to Rename or Move Files or Folders

Becki Noles
Posted in January 25th, 2006
Published in Technology

In this article I will discuss page redirection techniques, what works and what to avoid.
What is page redirection and why would you want to use it?
Let’s say you rename a page on your website, for whatever reason. Perhaps you decided to revamp your entire naming convention, perhaps you decided to restructure your site and need […]

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Free Teleclass: How to Use Blogs for Public Relations

Becki Noles
Posted in January 24th, 2006
Published in Blogs

As part of the outreach for Blogwild! A Guide for Small Business Blogging, I’m hosting a free series of expert calls with some of the top blogging brainiacs out there. Our third call is with Rick Bruner from DoubleClick.
Rick Bruner is research director of DoubleClick, a leading provider of digital advertising technology and services. […]

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About The Coach Virtual Assistants

myimgkO′ch VA adj. 1. a highly specialized and niched virtual assistant who is in tune with their coaching clients and customizes solutions based upon their individual needs and goals 2. differs from a general virtual assistant as they only partner with members of the coaching industry [syn: Virtual Accuracy]

vur′chu-al asis′tent adj. an independent contractor and entrepreneur who assists you in taking care of the administrative and technical side of your business or life. They assist you or your business on a contractual basis from a remote location. While most VAs perform administrative tasks they are more than just a home-based secretary. Before setting up their practices, most VAs held prominent positions in the corporate world. The Virtual Assistance industry comprises former corporate trainers, publicity agents, marketing executives, paralegals, executive assistants and many more. **This particular definition of a Virtual Assistant was developed by Virtual Accuracy.