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Niche Marketing: Research Is The Key
There’s nothing worse than spending time, money and effort developing a niche product, only to find that it just doesn’t sell.
How do you avoid this happening to you?
By researching your chosen niche first.
The great thing about the Internet is that you can carry out niche research fairly quickly and easily without it costing you anything […]
PR: Here’s What Works
When it comes to public relations, what can work best for you as a business, non-profit, government agency or subsidiary manager, is doing something meaningful about the behaviors of those key outside audiences of yours that MOST affect the department, group, division or subsidiary you manage.
You confirm that success by helping persuade those key folks […]
The Accountability Formula
“When is John going to get me that report?”
“What is going on in marketing? When are they going to finish that project?”
“I can’t believe Mary is so late in making those phone calls.”
“Okay…who dropped the ball this time?”
“Hey…that’s not MY job.”
Does this sound familiar? If so, your team and company may be faced with a […]
kO′ch VA adj. 1. a highly specialized and niched virtual
assistant who is in tune with their coaching clients and customizes solutions based upon their individual needs and goals 2. differs from a general virtual assistant as they only partner with members of the coaching industry [syn: 




